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EDUCATORS CONFERENCE. WINTER. 2005. 2005 AMA WINTER EDUCATORS CONFERENCE: MARKETING THEORY AND APPLICATIONS

EDUCATORS CONFERENCE. WINTER. 2005. 2005 AMA WINTER EDUCATORS CONFERENCE: MARKETING THEORY AND APPLICATIONS

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EDUCATORS CONFERENCE. WINTER. 2005. 2005 AMA WINTER EDUCATORS CONFERENCE: MARKETING THEORY AND APPLICATIONS
Item #: 00076
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Product Description
Title:AMA Winter Educators' Conference 2005: Marketing Theory and Applications
Desc:Proceedings of a meeting held 11-14 February 2005, San Antonio, Texas, USA.
Series:AMA Winter Educators Conference Volume 16
Editor:Seiders, K.
ISBN:9781604234879
Pages:301 (1 Vol)
Format:Softcover
TOC:View Table of Contents
Publ:American Marketing Association ( AMA )
POD Publ:Curran Associates, Inc. ( Apr 2006 )
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