ACADEMIC CONFERENCE. AMA WINTER. 2019. (CD-ROM) UNDERSTANDING COMPLEXITY, TRANSFORMING THE MARKETPLACE

Item #: 48676

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Title:	AMA Winter Academic Conference 2019: Understanding Complexity, Transforming the Marketplace
Desc:	Proceedings of a meeting held 22-24 February 2019, Austin, Texas, USA.
Series:	AMA Educators Proceedings Volume 30
Editor:	Lam, S. K. et al.
ISBN:	9781510885615
Pages:	425
Format:	CD-ROM
Publ:	American Marketing Association ( AMA )
POD Publ:	Curran Associates, Inc. ( Sep 2019 )