ACADEMIC CONFERENCE. AMERICAN MARKETING ASSOCIATION CONFERENCE SUMMER. 2019. MARKETING ON FIRE: BURNING QUESTIONS, HOT NEW METHODS, AND PRACTICAL IDEAS WORTH SPREADING

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Title:	AMA Summer Academic Conference 2019: Marketing on Fire: Burning Questions, Hot New Methods, and Practical Ideas Worth Spreading
Desc:	Proceedings of a meeting held 9-11 August 2019, Chicago, Illinois, USA.
Series:	AMA Educators Proceedings Volume 30
Editor:	Cutright, K. et al.
ISBN:	9781713805885
Pages:	482 (1 Vol)
Format:	Softcover
TOC:	View Table of Contents
Publ:	American Marketing Association ( AMA )
POD Publ:	Curran Associates, Inc. ( Nov 2020 )