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ACADEMIC CONFERENCE. AMERICAN MARKETING ASSOCIATION CONFERENCE SUMMER. 2020. (2 VOLS) BRIDGING GAPS: MARKETING IN AN AGE OF DISRUPTION

ACADEMIC CONFERENCE. AMERICAN MARKETING ASSOCIATION CONFERENCE SUMMER. 2020. (2 VOLS)     BRIDGING GAPS: MARKETING IN AN AGE OF DISRUPTION

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ACADEMIC CONFERENCE. AMERICAN MARKETING ASSOCIATION CONFERENCE SUMMER. 2020. (2 VOLS) BRIDGING GAPS: MARKETING IN AN AGE OF DISRUPTION
Item #: 57405
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Product Description
Title:AMA Summer Academic Conference 2020: Bridging Gaps: Marketing in an Age of Disruption
Desc:Proceedings of a meeting held 18-20 August 2020, Online.
Series:AMA Educators Proceedings Volume 31
Editor:Blanchard, S. et al.
ISBN:9781713822240
Pages:1,076 (2 Vols)
Format:Softcover
TOC:View Table of Contents
Publ:American Marketing Association ( AMA )
POD Publ:Curran Associates, Inc. ( Mar 2021 )
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